ESA Study Finds 38% of Gamers Are Female

Posted on March 3, 2008

Gamasutra is reporting that a new study from the Entertainment Software Association (ESA) has found that 38% of gamers are female. Gamustra points out that while many gamers are female they are underrepresented in the gaming workforce - an IGDA study found that just 12% of game industry employees are female.

A new report by the Entertainment Software Association (ESA) claims that 38 percent of all gamers are female, with the average female gamer spending 7.4 hours per week playing games.
According to the survey, the majority prefer to play casual style games and use primarily either the PC or Nintendo DS for their game playing.
Despite the high percentage of female game players in today's market, an International Game Developers Association (IGDA) study suggest that women only make up 12 percent of the games industry workforce.

Wired notes that the ESA study also found that average game is 33-years-old not young like you might expect. You can find more game demographic facts here on the ESA website.